As many know, Adaptive Training Foundation (ATF), an organization that empowers the human athlete, restores hope through movement, and redefines the limits of individuals with disabilities, was selected as the agency’s 2018 pro bono client.

The O’Hara Project, which specializes in ideation, marketing, public relations, and social media, held their annual pro bono client search this Fall offering nonprofits the chance to apply to receive one year (12 months) of free public relations services. ATF’s alignment with our core yielded a first: an extension of their selection as our pro bono client. 

Our co-founder said it best in 2018….“With the launch of TOP/SF, a Service-Disabled, Veteran-Owned division of The O’Hara Project that specializes in military marketing, we have made a bold commitment to recognizing and supporting the military and their extended family.” said John O’Hara, SVP of the O’Hara Project, President of TOP/SF and veteran of The United States Marine Corps. “Adaptive Training Foundation’s passion and dedication to disabled veterans and others resonated immediately and only further fueled our commitment to supporting these amazing men and women.”

The entire O’Hara Project team took part in reviewing nearly 60 submissions that included local, regional, national and global support. Voting was based on organizational learnings, public relations readiness, message appeal and synergy with staff passions.

The 2021 Pro Bono Client Search will begin in Fall 2020. We invite all interested 501C(3) organizations to take part.


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